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"Even though Microsoft products continue to be sold like bread rolls, accompanying the vast majority of the PCs marketed all over the world, the supremacy of the giant is now being disputed.
This is certainly this reason that pushes them to open their first shop at Redmond, their stronghold. On a surface of almost 2000 m2, they will present not only their products, but also their knowledge to make technology.
The name on the door will be "The Retail Experience Center".
Following the image of the Apple Store, it will be possible to test all products before purchasing them on the spot.
"

hardmac.com
http://www.hardmac.com/news/2009-01-14/#9429

http://www.microsoft.com/presspass/press/2009/jan09/01-12RetailExperienceCenterOpeningPR.mspx