"White is our signature color for the iPod ... but we decided to so a second color, and we tried it because it looked so cool," said Jobs, "so we're doing a black model as well."
The iPod nano ships today in 2GB and 4GB confiugurations for US$199 and $249 respectively. Apple is also offering customized iPod nano accessories including a $29 dock, $39 lanyard with built-in headphones, color-coordinated armbands for $29 each, and "nanotubes" -- green, purple, blue and pink slipcases, sold in boxes of five, for $29 each.